Keeping Track - Technology

The latest edition of Book Business Magazine just arrived in my box today, complete with a great article (Increasing Sales, One Chapter at a Time, Pg. 34) featuring Joe Wikert of John Wiley & Sons. As you'll recall, Joe is the VP and Executive Publisher of the Professional/Trade Division for Wiley and is also one of our general session keynote speakers for Pub U. Recently Joe also agreed to teach one of the Technology Track sessions dealing with the topic of Web Communities.

Coincidentally, in the Book Business interview with Joe he discusses this very topic. I would encourage you to take a look, it will be worth your time. If you don't have a subscription to BB, you can obtain one free of charge by signing up on their website. As of today, I didn't see the Wikert article on their website, but I am sure they will have it up soon. Also, be sure and check out Joe's 2020 Publishing Blog.